What Is Commercial Illustration?

Commercial illustration is referred to when an illustrator/artist produces work for a commercial practise, and gains income from it, through money.

It is basically a 'job', and it is what most of the illustrative world is all about.

When I leave university, its a practise that I will attempt to get into, and it is a large piece of the foundation, in the reasoning behind my study.

A lot of products have designs that have been developed by illustrators, who are 'commissioned' by a company to produce designs for their items.

Commercial illustrators can specialize in such areas as graphic design/illustration, as well as other specialities. Illustrators can create illustrations to be featured in books and magazines, the internet, as well as products.1

A few good examples of illustrative products can be seen below.

http://www.centralillustration.com < image reference at this link.

http://www.creativityawards.com/gallery/Illus%20Comm%20Camp/5/IP04_15512_3253_1of6.jpg < image reference at this link.

http://royalepost.com/wp-content/uploads/2012/07/commercial-print-advertisement-illustrations-04.jpg < image reference at this link.

http://www.yourprops.com/movieprops/default/yp54402d7dad2710.93952691/Lucky-Charms-commercial-Lucky-Charms-Original-Box-Illustration-4.jpg < image reference at this link.

http://blog.directoryofillustration.com/wp-content/uploads/2014/04/coca-cola-nickradford.jpg < image reference at this link.

A lot of the new briefs centralise around the concept of commercial illustration, and I go into more detail surrounding the brief in the next blogpost to come.


1. http://education-portal.com/commercial_art.html





Thomas.